The Art & Science of Selling New Homes
Is selling an art form or a science? Is it a blend of the two, or something altogether different?
Here, Scott explores and explains the 4 facets of nearly every sales activity, and helps sales-
people find the style and approach that allows them to sell successfully while being themselves.
60- or 90-minutes.
The Law of Attraction - Finding and Connecting with Buyers
Statistics show that nearly 90% of all homebuyers begin their new home search online. The way
they think, shop and communicate - and the expectations they have from you - are very different
from offline buyers - you have only 3-5 seconds to grab their attention... or they are gone! When
they view your online presence, what do they see? This seminar will show you how to win more
business by adjusting your message and delivery to match the buying habits of today's buyers.
60- or 90 minutes.
Staying In Touch to Close More Sales
Salepeople love to sell, but hate the process of following up. Yet, most buyers make their
purchase after the fifth contact... And studies show that at least 80% of buyers NEVER get
followed up with! This seminar addresses the problem head-on by focusing on the secret to
creating a follow up system that salespeople LOVE and that will increase sales 3X or more!
60- or 90 minutes.
Website Marketing - Creating and Maintaining an Effective Online Presence
Your website is your single more effective marketing tool... If it's designed as part of your overall
marketing strategy and fulfills 5 core functions. If you miss on any one of these, you're missing
sales. Find out what these are, and how to shine online and get prospects to move from online to
on site. 60 minutes
The 3x5 Marketing Plan
Are you intimidated at the thought of writing a marketing plan? Don't be! Everyone needs one -
even the 'lone salesperson', and anyone can write one if you understand what it is you really want
to accomplish. This eye-opening course will make it easy for you to plan your strategies and
reach your target market in the way that will attract business. 60 min.
Using Technology to Sell More Homes
How important is on-line communication to your prospective buyers? This seminar explores the
new tools to reach buyers, going beyond websites and email to podcasts, blogs, Facebook,
Twitter, YouTube, and other Social Marketing tools that are being used by new home buyers.
The 21st Century is here; it's time for the 21st Century Salesperson. 60 - 90 min.
Finding and Selling to Affluent Buyers
20% of the U.S. population controls 50% of its income. This group also, on average spends the
highest percentage of income on the home. You can find and sell to this lucrative affluent market.
This presentation will show you exactly how and what it takes. 60 - 90 min.
Social Media Marketing - Measuring Your Return on Engagement
Social media has become a powerful marketing force, enabling businesses to connect with buyers
and develop relationships that lead to trust... and sales. Here we explore how to use these tools...
and how to measure the effectiveness of your online efforts. 60 min.
Topics by Request:
Need a topic addressed that's not on my list? Let's discuss it! If I feel I can do it justice, I'll
accommodate your request at no additional charge.
Speaking Fees:
Flat rate: $3,000 for 1 day or $4,500 for two days, plus travel and expenses; or...
$4,200 per day, includes travel and 25 copies of The Insider's Guide to Selling More Homes by
Scott Stroud and Jerry Rouleau, and one complementary follow-up coaching session with your
sales staff.
$6,000 for 2-day program. Call 606-677-0447 or email sstroud@BuilderRadio.com
NOTE: Special rates for HBAs, Associations & Conferences - Call for quote.
Is selling an art form or a science? Is it a blend of the two, or something altogether different?
Here, Scott explores and explains the 4 facets of nearly every sales activity, and helps sales-
people find the style and approach that allows them to sell successfully while being themselves.
60- or 90-minutes.
The Law of Attraction - Finding and Connecting with Buyers
Statistics show that nearly 90% of all homebuyers begin their new home search online. The way
they think, shop and communicate - and the expectations they have from you - are very different
from offline buyers - you have only 3-5 seconds to grab their attention... or they are gone! When
they view your online presence, what do they see? This seminar will show you how to win more
business by adjusting your message and delivery to match the buying habits of today's buyers.
60- or 90 minutes.
Staying In Touch to Close More Sales
Salepeople love to sell, but hate the process of following up. Yet, most buyers make their
purchase after the fifth contact... And studies show that at least 80% of buyers NEVER get
followed up with! This seminar addresses the problem head-on by focusing on the secret to
creating a follow up system that salespeople LOVE and that will increase sales 3X or more!
60- or 90 minutes.
Website Marketing - Creating and Maintaining an Effective Online Presence
Your website is your single more effective marketing tool... If it's designed as part of your overall
marketing strategy and fulfills 5 core functions. If you miss on any one of these, you're missing
sales. Find out what these are, and how to shine online and get prospects to move from online to
on site. 60 minutes
The 3x5 Marketing Plan
Are you intimidated at the thought of writing a marketing plan? Don't be! Everyone needs one -
even the 'lone salesperson', and anyone can write one if you understand what it is you really want
to accomplish. This eye-opening course will make it easy for you to plan your strategies and
reach your target market in the way that will attract business. 60 min.
Using Technology to Sell More Homes
How important is on-line communication to your prospective buyers? This seminar explores the
new tools to reach buyers, going beyond websites and email to podcasts, blogs, Facebook,
Twitter, YouTube, and other Social Marketing tools that are being used by new home buyers.
The 21st Century is here; it's time for the 21st Century Salesperson. 60 - 90 min.
Finding and Selling to Affluent Buyers
20% of the U.S. population controls 50% of its income. This group also, on average spends the
highest percentage of income on the home. You can find and sell to this lucrative affluent market.
This presentation will show you exactly how and what it takes. 60 - 90 min.
Social Media Marketing - Measuring Your Return on Engagement
Social media has become a powerful marketing force, enabling businesses to connect with buyers
and develop relationships that lead to trust... and sales. Here we explore how to use these tools...
and how to measure the effectiveness of your online efforts. 60 min.
Topics by Request:
Need a topic addressed that's not on my list? Let's discuss it! If I feel I can do it justice, I'll
accommodate your request at no additional charge.
Speaking Fees:
Flat rate: $3,000 for 1 day or $4,500 for two days, plus travel and expenses; or...
$4,200 per day, includes travel and 25 copies of The Insider's Guide to Selling More Homes by
Scott Stroud and Jerry Rouleau, and one complementary follow-up coaching session with your
sales staff.
$6,000 for 2-day program. Call 606-677-0447 or email sstroud@BuilderRadio.com
NOTE: Special rates for HBAs, Associations & Conferences - Call for quote.
| Seminar and Speaking Topics from Scott Stroud: |
Scott Stroud has addressed audiences of over 12,000 people with an easy approach that is
informative, thought provoking, actionable, comfortable to listen to and never boring. Here is a
list of seminar titles he presents:
informative, thought provoking, actionable, comfortable to listen to and never boring. Here is a
list of seminar titles he presents:
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p. 860-585-0223
| Scott Stroud 30+ years experience marketing & selling homes Co-Host: Selling More Homes Podcast Co-Author: The Insiders Guide to Selling More Homes Speaker: Has spoken to diverse groups, from company sales meetings to large associations and conventions. Regular speaker at IBS Has addressed groups in excess of 12,000 attendance |
